close my eye

And yet the Martian landscapes are staggering, the vistas breathtaking. I waspositive from my own experience that an enormous global interest exists in the explorationof the planets and in many kindred scientific topics - the origin of life, the Earth, and theCosmos, the search for extraterrestrial intelligence, our connection with the universe. And Iwas certain that this interest could be excited through that most powerful communicationsmedium, television.My feelings were shared by B. Gentry Lee, the Viking Data Analysis and Mission Planning Director, a man of extraordinary organizational abilities. We decided, gamely, todo something about the problem ourselves. Lee proposed that we form a productioncompany devoted to the communication of science in an engaging and accessible way.